Apple Silicon switch years time length, according to company executives: the next Macs to be sold with ARM chips: Apple has already announced the M1, Apple Silicon's first Mac chip. It is Apple's first development in the world of processors based on ARM architecture, after breaking Also this year its historic alliance with Intel.
The first Apple computers to assemble this new M1 processor are the Mac Mini, a new MacBook Air and a new MacBook Pro. But it still remains for the semiconductor to end up reaching the rest of the devices of the Mac family.
In a recent interview on the podcast of an American technology writer and journalist, Om Malik, several Apple executives explained how long it would take to complete this transfer of Mac with Intel chips to Apple's new M-series chips.
Craig Federighi, vice president of Software Engineering at Apple, also pointed out to customers who had decided not to buy Apple devices until the Cupertino company announces new versions of them with the Apple Silicon chip.
"It seems that a lot of people who didn't buy that range of products from our catalog are now eager for us to develop chips for them," Federighi explained. "You know that day will come, but in the meantime, know that the teams we build are already superior in every way to those they replace."
Apple Silicon switch years time length
In other words, Craig Federighi invites all potential Apple users to make the leap to their computers even if they still assemble an Intel chip: he argues that his products are already superior to a different computer.
"The transfer is going to take a couple of years," says Greg Joswiak, vice president of Global Marketing at Apple. "The transition is not going to be an overnight thing." To calm the mood, Joswiak apostilled: "we have already made great transitions in the past with great success."
It is still unclear whether Apple will stop designing, advertising and manufacturing new Mac devices with Intel. What is clear is that the bet for the future goes through Apple Silicon.
Now that there are two MacBooks - the Air and the Pro-with Apple silicon ARM chips, and a Mac Mini, the medium specialized in the brand, 9to5Mac, has been encouraged to make a list with the next devices that —they believe— will receive this update.
A new iMac
It comes out in all the pools as the next Mac that will receive an Apple Silicon chip. Ming-Chi Kuo, one of the Apple analysts with more weight in the sector has repeatedly assured that Apple will launch a new 24-inch iMac sometime between the last quarter of 2020 and the first of 2021.
This would replace the current 21-inch iMac that has not received updates for years, remark from 9to5Mac. Apple already announced this year new 21.5-inch and 27-inch iMacs, but the main novelties were a 1080p webcam and new Intel processors.
16 inch MacBook Pro
Apple already announced a MacBook Pro with M1 at its November 10 event, but somewhat limited. The older brother of the MacBook Pro family, the 16-inch computer, has not received any updates in this regard. For this reason, it is to be expected that you are dropping a 16-inch MacBook Pro with an Apple Silicon chip inside.
In fact, the analyst Kuo has warned him on several occasions, with new designs and that they would arrive by the second half of the year 2021.
The new Mac Pro
No trace of it at the Apple event in November, but Bloomberg assured shortly before the same that the iPhone manufacturer already works on a Mac Pro almost half as small as the current one, and with ARM architecture.
Other Mac Mini
As with the MacBook Pro they presented with M1, the new Mac Mini with Apple silicon chip has limitations compared to other models of the manufacturer's tiny desktop computer.
Therefore, it is also not to be ruled out that Apple announces Mac Mini models that meet the standards of so far, increasing their ports and connections, for example. And without Intel, of course.
Apple Silicon switch years time length
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Such is the silent agreement of Larry Page and Sergey Brin with Sundar Pichai that has forced the Google CEO to mark his leadership style
When Larry Page and Sergey Brin stepped back from their day-to-day duties at Alphabet last year, they reached an informal agreement with Sundar Pichai, the new CEO, whereby the two co-founders would be available every time I called them, but they would not initiate contact.
This deal was an important recognition for Pichai, the discreet 48-year-old engineer who is now the only one making the decisions at the head of a powerhouse that includes Google, Youtube and Android. However ,the 'pact' also implies that the company's crises are also solely its business.
The problems have not been long in coming and, in October, the US Department of Justice hit Google with an antitrust lawsuit that attacked searches, its most lucrative business. This legal fight, which can lead to a break-up within the company itself, is unlikely to end once Joe Biden becomes president.
Added to this are employee protests over issues such as doing business with China, misinformation or disruption caused by COVID-19.
Despite the fact that Google's founders left him during what may be the company's most challenging period, the closest peers describe Pichai as unflappable and balanced. In addition, they point out, he is loved and valued by employees and executives, as well as known for his tact and diplomacy.
These qualities have helped Pichai gain the trust of Alphabet's founders and the admiration of Wall Street. However, the question for many employees and investors is whether a firm hand is enough for Google to overcome its current challenges.
Some experts privately point out that they are concerned that Pichai's leadership has so far been one of management, without the bold and open thinking of the co-founders. As they explain, their diplomacy keeps the waters calm, but frustrates those who expect more forceful leadership.
On the other hand, some say that their commitment to AI and the cloud is evidence of an ongoing transformation strategy.
Likewise, with the company under attack from politicians, regulators and competitors, many see Pichai's quiet confidence as an underrated asset.
Business Insider has spoken to employees who work or have worked with Pichai to see how the CEO is addressing the list of challenges just a year after his appointment and how they evaluate his performance.
"The problems are very different for a Google leader today," explained Caesar Sengupta, vice president of the company.
Pichai has turned down Business Insider's request for an interview, but has proposed to two executives who have worked alongside him, including Sengupta, his longtime friend.
It has brought a sense of " humble normality"
The first thing that Google employees who have worked at the company for a long time point out is how different the atmosphere is with Pichai at the front.
Only two people have previously held the position of CEO: Page, the co-founder, and Eric Schmidt between 2001 and 2011. The two are strong personalities whose charges were marred by scandals that involved everything from user privacy violations to sexual harassment within the organization.
"After the madness of Eric Schmidt and Larry Pages, a sense of humble normality suddenly emerged," explains a former executive who worked with Pichai and the co-founders. "Sundar brought a more balanced point of view."
Page was prone to having outbursts and ordering the suspension of entire projects based on small details-for example, if he didn't like the look of a promotional email, the former executive recalls.
Pichai is no less demanding, but his management style is less confrontational. Workers say he maintains a calm composure in meetings, even during discussions, quietly absorbing the conversation around him before intervening with questions.
"He usually lets others lead the meeting, but he doesn't have much patience," says one executive. Pichai relies on analogies like football to explain his point of view and often walks around the room when he thinks. Another former companion points out that, if he gets nervous, he will leave the room instead of breaking his usual tranquility.
Born in Madurai, India, Pichai joined Google in 2004 and left his mark leading the development of the Google Bar and Chrome. His pragmatism as an engineer and leader ensured his rise. In 2013, Page added the Android business to Pichai's portfolio of responsibilities after Android chief Andy Rubin was removed.