While Jeff Bezos spending billions saving Earth, Amazon would be keeping an eye on climate change activists, such as Greta Thunberg, as potential threats: Amazon CEO Jeff Bezos might be donating billions of euros to climate change activist groups, but internally he considers them a threat to his business.
Leaked documents that Vice has had access to detail the ways in which Amazon's Global Security Center records organizations and movements that it considers a potential threat to the company's operations.
Among the internal documents are 2 reports from the end of 2019 that identify known movements against climate change in Europe as a threat. These name Extinction Rebellion, Greenpeace and Greta Thunberg's organization, Fridays for Future.
Amazon believes that the influence of Fridays for Future is "growing and attracting people faster and faster, "especially among" young people and students."
"Wow @ amazon, are children asking to protect the environment a big threat to you?"he tweeted Fridays for Future in response to the aforementioned report.
According to reports, Amazon has monitored the social media accounts of these organizations to analyze their popularity and activity.
In a statement to which Vice has had access, a company spokeswoman states: "like most companies, we have a team of analysts who help us prepare for external events such as weather, power outages or large concentrations of people that may disrupt traffic or affect the safety of our buildings and the people who work in them."
Jeff Bezos spending billions saving Earth
The documents also show how Amazon keeps a detailed record of unionization efforts and reveal that they have hired the Pinkerton agency, a spy company with a history of attacks on unions dating back to the nineteenth century.
These documents were focused on Amazon's operations in Europe, but Vice reports that some of them suggest that the company uses the same tactics around the world.
Vice's report contradicts what Amazon intends to appear to the public. Its CEO, the richest man in the world, announced in February that he is committing 1 10 billion to launch a new initiative called Bezos Earth Fund. On November 17, Bezos updated the data and published that he had donated 666 million euros to 16 different organizations so far.
Greenpeace, Extinction Rebellion and Fridays for Future are not on the list of beneficiaries of such aid.
Jeff Bezos has received more than 8.4 billion for the sale of Amazon shares so far this year, more than double what the entire fortune of the owner of Mercadona adds
Amazon has been under intense scrutiny by both these groups, as well as their own employees, to take action to curb climate change. In January — a month before Bezos founded the initiative-350 company employees signed an open letter condemning its environmental policies. Greenpeace also accused the billionaire of being a hypocrite for creating this fund while having contracts with the oil industry.
Amazon announced its commitment to the environment in September 2019 and promises to become a carbon neutral company by 2040.
Jeff Bezos spending billions saving Earth
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Amazon launches IP Accelerator in Europe, a program to help SMEs protect their brands through a network of law firms
IP Accelerator, the program with which Amazon helps small and medium-sized businesses fight counterfeits, has just landed in Europe. The retail giant has announced this Wednesday that the initiative becomes available in France, Germany, Italy, the Netherlands, the United Kingdom and Spain.
It is a program through which SMEs can protect their trademarks and patents and defend against counterfeiting on the web thanks to a network of law firms specializing in intellectual and industrial property with pre-set rates. Amazon puts SMEs in touch with these firms.
For the moment, Jeff Bezos ' multinational offers this initiative to sellers who use its marketplace. SMEs that want to benefit from this service can do so at any time, even before they have registered their trademarks in Spanish or European offices. The rates of the offices will be "competitive" for SMEs, which can also request advice at any time from them.
In a statement, Amazon details that larger companies are "four times more likely than SMEs to register their intellectual property rights," because small and medium-sized companies "do not know about intellectual property and do not know where to go."
"The process can be complicated, especially for entrepreneurs who are in the early stages of creating a company," the firm notes. The advice of the law firms with which Amazon will collaborate will be offered to SMEs in the aforementioned European countries, "including the more than 150.000 based in Europe that sell on Amazon".
Amazon explains the move in that business partners still account for "more than 50% of the products" the company sells on its platform. In addition, intellectual and industrial property rights "are essential" for companies to ensure that "unauthorized" third parties use their trademarks or copy their ideas.
But beyond: "they can also create new sources of income in case entrepreneurs want to license their goods or services."
At the moment, 350,000 brands have signed up and participants can take advantage of automated services from Amazon, which is responsible for proactively removing allegedly infringing content from its platform. Amazon does not charge: law firms charge. The service was launched in the US in 2019 and there it has already connected 7,300 small businesses with offices.