AI, SEO, PPC, Strategy
Alex Costin, Digital Expert
Data-driven marketing, technical SEO, paid media, content systems, and conversion-focused website delivery for competitive growth.
17+ years
SEO and digital strategy
Multilingual
Campaigns across global markets
ROI focused
Performance and conversion led

Core strengths
Skills grid
Market Research
Insights, SWOT, competitor scans
SEO
Technical audits and content strategy
Advertisement
PPC and paid social optimisation
Brand Identity
Messaging and visual consistency
Website Development
Drupal and Bootstrap builds
Performance Marketing
Dashboards, testing, ROI growth
Multilingual Delivery
Cross-market messaging
Content Creation
Copy, assets, and social content
Career path
Experience timeline
360° Digital Marketing Expert | TuneMyWebsite
Mar 2015 – Present
Research, strategy, branding, SEO, PPC, and conversion-focused website delivery for high-impact results across EU markets.
Marketing Manager | JJSmith
Feb 2023 – May 2023
Refined SEO and SEM campaigns, identified wasted ad spend, and improved alignment between brand, agency, and execution.
Digital Operations Manager | Unboxed 2022
Aug 2022 – Nov 2022
Led operations, performance monitoring, collaboration, QA, and process improvement for a UK government digital initiative.
Selected work