Digital Growth Expert
Data‑driven strategist helping brands outpace competitors with SEO, PPC, content, design and performance marketing.
Skills & Expertise
AI Marketing
SEO
Technical SEO
Content Strategy
SEM / PPC
Google Marketing Platform
Microsoft Advertising
Adobe Experience Cloud
Drupal
Bootstrap
HTML/CSS
Social Media
Email Marketing
Analytics
Brand Strategy
Experience Overview
Mar 2015 – Present
360° Digital Marketing Expert – TuneMyWebsite
- Define commercial goals, perform market research and competitor analysis.
- Build high‑performing websites, SEO content, social funnels, ad campaigns and dashboards.
- Deliver penalty‑free “Perfect Websites” with up to 90% SEM cost reductions.
Feb – May 2023
Marketing Manager – JJSmith
- Elevated brand presence and refined SEO & SEM campaigns.
- Flagged inefficiencies like bot traffic and misaligned ad spend.
Aug – Nov 2022
Digital Operations Manager – Unboxed 2022 (UK Government)
- Managed day‑to‑day operations of a government digital initiative.
- Led cross‑functional teams in content, social, creative and photography.
- Improved traffic, UX and QA through structured reporting and process optimisation.