Growth Hacker CV
Data-driven growth specialist with 17+ years engineering exponential business expansion through rapid experimentation, analytics mastery, and cross-channel optimization. Proven record transforming stagnant operations into high-velocity growth engines across diverse industries and international markets.
Specializes in identifying untapped opportunities, designing high-impact experiments, and scaling proven tactics into sustainable revenue systems. Combines technical implementation, creative campaign execution, and performance analytics to deliver measurable business acceleration.
Growth Experimentation
- A/B testing and multivariate experimentation
- Customer acquisition funnel optimization
- Viral coefficient engineering
- Cohort analysis and retention modeling
- Rapid MVP development and validation
Technical Arsenal
- Google Marketing Platform automation
- HTML/CSS/Drupal/Bootstrap development
- Performance analytics and tracking
- Landing page optimization systems
- Cross-platform campaign integration
Growth Methodology
Every engagement follows a disciplined experimentation framework: hypothesize, test, measure, iterate. Deep market analysis identifies leverage points while competitor benchmarking reveals execution gaps. High-potential opportunities receive immediate validation through controlled experiments measuring acquisition, activation, retention, revenue, and referral metrics.
Rapid iteration cycles compress months of traditional marketing into weeks of measurable progress. Successful patterns scale systematically while failures inform future hypotheses. This scientific approach eliminates guesswork, ensuring every resource allocation drives demonstrable business impact.
Exponential Results Delivered
Away Days: 3000% Lead Growth
Engineered integrated acquisition system boosting weekly leads from 20 to 600. Combined technical SEO implementation, paid social amplification, and conversion rate optimization creating self-reinforcing growth loops during peak market conditions.
Oxfam: 500% Revenue Surge
Part-time growth leadership generated ecommerce revenue explosion through channel optimization and audience reactivation campaigns. Established repeatable systems enabling sustained performance post-engagement.
Blue Trolley: 2000% Weekly Sales
Multi-channel growth experiments unlocked previously inaccessible customer segments. Novel acquisition tactics combined with purchase flow optimization created immediate revenue velocity unmatched by competitors.
Dunster House: SERP Domination
Directed comprehensive technical/content initiatives elevating commercial pages from position 9 to #1 rankings. Supervised 7-person implementation team achieving coordinated ranking breakthroughs across portfolio.
Acquisition Mastery
Multi-platform acquisition expertise spans organic search dominance, paid media efficiency, social amplification, and partnership ecosystems. Channel-neutral approach identifies highest ROI opportunities regardless of medium, then systematically compounds gains through integrated execution.
Proprietary website architectures achieve perfect performance scores while maximizing conversion potential. Penalty-free implementations support rich media experiences without compromising core web vitals. Technical foundations enable aggressive growth experiments without platform risk.
Analytics Engineering
- Custom attribution modeling
- Real-time performance dashboards
- Predictive growth forecasting
- Cross-device behavior tracking
- Experiment statistical significance
- Customer lifetime value prediction
- Channel performance decomposition
- Incremental revenue measurement
Team Acceleration Systems
Comprehensive training frameworks transform marketing teams into autonomous growth units. Hands-on implementation sessions teach technical execution, experimentation methodology, and performance optimization. Post-engagement teams sustain acceleration independently through embedded systems and processes.
Face-to-face and remote training formats ensure universal knowledge transfer. Barcelona city council, UK government projects, and private sector teams all achieved self-sufficiency following structured capability development programs. Organizational growth capacity expands permanently.
Global Scale Expertise
Multilingual capabilities across 7+ languages enable culturally optimized growth experiments across international markets. Localized acquisition strategies respect regional behaviors while maintaining global performance standards. European dominance spans UK, Spain, Portugal, Germany, France with Chinese/Russian expansion experience.
Cross-market pattern recognition identifies universal growth principles alongside territory-specific optimization opportunities. Global brands achieve coordinated international acceleration through centralized experimentation frameworks supporting localized execution.
Technical Growth Infrastructure
Drupal/Bootstrap architectures deliver enterprise-grade performance with startup agility. Custom development eliminates platform limitations while maintaining perfect search compliance. Performance optimization exceeds industry benchmarks enabling superior user experiences at scale.
Advanced caching, image optimization, and resource delivery create competitive moats through technical superiority. Growth experiments execute at velocity while maintaining platform stability. Conversion-centric design patterns maximize acquisition efficiency across all traffic sources.
Certification Foundation
- Google Marketing Platform 2019-2021
- Microsoft Advertising 2017-2021
- Adobe Experience Cloud 2017-2021
- Google Ads Partner Academy Complete
- Multimedia Computing Degree - Coventry
Signature Growth Patterns
- Integrated channel optimization: 90% cost reduction
- Organic ranking compression: 9→1 in 11 days
- Lead velocity explosion: 20→600 weekly
- Revenue compounding: 500% ecommerce growth
- Social amplification: 10,000% reach expansion
Scale Your Business Exponentially
Scientific growth systems | Proven execution framework | Permanent acceleration capacity
© 2026 Alex Costin – Growth Systems Architect
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