Miisa Grekov

Miisa Grekov Biography

Miisa Grekov, born Miisa Maaria Rotola-Pukkila, is a prominent Finnish YouTuber, influencer, entrepreneur, and television presenter known for her engaging lifestyle and cooking content on YouTube under the name "Mmiisas." She has built a strong following with over 374,000 YouTube subscribers and more than 436,000 Instagram followers as of 2025. Miisa is recognized for her broad range of creative projects, including collaborations on clothing lines, calendars, motivational products, and hosting major Finnish television events like Uuden Musiikin Kilpailu (UMK). She is widely regarded as one of the most influential digital personalities in Finland.

Childhood

Miisa was born on January 17, 1995, in Keuruu, a small town in Central Finland. She grew up in a typical Finnish household, raised by her parents Mr. and Mrs. Rotola-Pukkila. Surrounded by Finland’s serene landscapes and community values, Miisa’s upbringing instilled in her a grounded and relatable personality that would later resonate with her audiences. She has a sister and keeps her family life relatively private, maintaining a low profile about her siblings.

Education

Miisa Grekov graduated as a high school student from Keuruu High School in spring 2014. She then pursued higher education at Tampere University, where she studied speech communication. Balancing her studies with her burgeoning career in social media, she earned her master's degree in speech communication by spring 2020. Her education played a critical role in shaping her communication skills, contributing effectively to her career as a content creator and presenter.

Career

Miisa started her YouTube channel in spring 2013 with videos created from her childhood home in Keuruu. Initially focusing on lifestyle, cooking, and fashion, her channel "Mmiisas" quickly gained popularity among Finnish youth. She achieved significant milestones, such as releasing a clothing collection in collaboration with Ivana Helsinki in 2018 and launching motivational calendars and product lines under the Inspis brand. Miisa has appeared on national television, co-hosting UMK in 2022 alongside Paula Vesala and participating in shows like "Tanssii tähtien kanssa" where she took second place. She has also co-hosted and scripted the TV series "Pause" and served as a judge and host on the fashion show "Muodin huipulle." Alongside her husband Tomas Grekov, she co-hosts popular podcasts discussing relationship topics with humor and openness.

Family Life

Miisa is married to Tomas Grekov, a fellow Finnish YouTuber and influencer. The couple first met in Jyväskylä in 2014 and got engaged in February 2020 before marrying in June 2022. Together they host the podcast "Parisuhdekriisi" (Relationship Crisis) and, since late 2024, a new podcast called "Grekovit." Miisa and Tomas often share glimpses of their life together on social media, expressing support for each other's work. Miisa does not have children.

Achievements

Miisa Grekov is a decorated influencer who has won multiple awards such as the Tubecon Awards for Female Vlogger of the Year and Creator Awards Finland's Influencer of the Year. She was named Finland's most influential influencer by Meltwater in 2019 and has been recognized among the top 100 most influential Finns and top 10 media influencers in Finland by Kauppalehti. Her TV hosting and participation in reality shows have further expanded her profile, with UMK finishing as a highly viewed event. Miisa has successfully diversified her career by publishing motivational books, launching product lines, and expanding into television and podcasting.

Controversies

There are no notable public controversies associated with Miisa Grekov. She maintains a positive public image as a role model advocating for body positivity, mental health awareness, and sustainable lifestyle choices. Her career has been characterized by professionalism and engagement with socially relevant causes.

Miisa Grekov Summary

Miisa Grekov, aka Mmiisas, is a leading Finnish digital influencer whose journey from a small-town YouTube creator to a multi-platform media personality and entrepreneur exemplifies the modern influencer's potential. With a strong educational background in communication and a diverse career portfolio including TV presenting, podcasting, and product development, she continues to inspire and influence a broad audience in Finland and beyond. Alongside her husband Tomas, she balances a successful personal and professional life, playing a significant role in Finland’s digital media landscape.