Drupal Migration Specialist Alex Costin unites technical SEO, fast Drupal/Bootstrap websites and full-stack growth strategy to turn market insight into measurable digital progress.
Alex Costin is a London-based digital marketing strategist with more than 17 years of hands-on experience across development, SEO, content, paid media, design, social media and performance analysis. His approach combines technical precision with commercial thinking, helping organisations understand their audiences, improve their online experiences and identify practical opportunities for sustainable growth.
Market, customer and competitor insights
Alex begins with evidence. As a Market, Customer and Competitor Insights Specialist, he examines customer behaviour, market opportunities, pricing signals, business models and competitor activity. His CV describes a research process that uses primary sources such as surveys and interviews alongside secondary data from reports and databases.
The result is a clearer view of where a business can compete, which audiences deserve priority and what messages are most likely to matter. Alex also applies SWOT analysis and multilingual market understanding across English, French, Italian and Spanish environments. This insight-led foundation helps decision-makers move from assumptions to focused actions across SEO, content, paid media and conversion activity.
Drupal Migration Specialist for stronger websites
As a Drupal Migration Specialist, Alex combines Drupal back-end capability with responsive Bootstrap front-end design. He creates websites that aim to be fast, accessible, secure, search-friendly and aligned with commercial goals. His CV lists HTML/CSS and Drupal/Bootstrap at master level, supported by experience with technical audits, performance improvement and conversion-focused website architecture.
Alex can review an existing website, identify technical barriers, plan a structured migration and protect the foundations needed for organic visibility. He can also build supporting websites and content structures that create additional routes for relevant traffic. The emphasis is on clean implementation, strong user experience, reliable performance and a website that supports marketing rather than restricting it.
SEO specialist and content writer
Alex is an SEO SPECIALIST with more than 17 years of experience in technical audits, content strategies, on-page optimisation and off-page activity. He works with in-house teams, shares practical knowledge and helps organisations develop repeatable search processes. His CV records pages reaching first position in as little as 11 days, while the site describes strategies designed to improve visibility across Google and AI-driven search.
As a CONTENT WRITER and strategist, Alex creates blogs, newsletters, landing pages, print assets and social content. He connects editorial planning to business objectives, audience needs and search intent rather than treating content as an isolated publishing task. His work can include daily, on-trend material, SEO content ecosystems and AI-assisted campaigns, with the aim of attracting relevant visitors and encouraging useful action.
Alex also works as an AEO and GEO Specialist. He considers how content can answer questions clearly, demonstrate expertise and remain useful across traditional search and emerging generative search experiences. This makes structured information, concise answers and trustworthy supporting detail part of a wider visibility strategy.
SEM manager and performance specialist
As an experienced SEM MANAGER, Alex plans and optimises paid search and paid social campaigns. His CV records more than 12 years of SEM experience, including work on ad quality, landing-page relevance, quality scores and return on investment. It also describes PPC cost reductions of up to 90% in suitable campaign contexts, achieved by aligning ads, landing pages and audience intent.
Alex is a DIGITAL MARKETING PERFORMANCE SPECIALIST who monitors activity through Google Marketing Platform, Microsoft Advertising and Adobe Experience Cloud. He turns campaign and website data into clear recommendations, investigates bottlenecks and looks for opportunities to improve efficiency. Reporting is connected to commercial goals, so teams can understand what is happening, why it matters and what to do next.
His professional skills include Google Marketing Platform, Microsoft Advertising, Adobe Creative Cloud, Meta Business Suite, Hootsuite, Buffer, TweetDeck and email marketing tools. He also holds qualifications and training associated with Google, Microsoft and Adobe platforms, giving clients a broad technical base for integrated digital activity.
Creative design, photography and social media
Alex works as a GRAPHIC DESIGNER and PHOTOGRAPHER, creating branding, brochures, infographics, social graphics and web visuals. His design experience is supported by Adobe Creative Cloud expertise and a strong understanding of how visual consistency affects attention, trust and action. His photography background includes still-life, ecommerce and studio work that can strengthen digital campaigns.
As a WEBSITE DESIGNER, he balances appearance with structure, responsive behaviour, performance and technical SEO. He can connect creative decisions to user journeys, landing-page quality and conversion objectives rather than treating design as decoration.
Alex is also a SOCIAL MEDIA MANAGER. He plans and coordinates brand activity, develops content for social channels, manages publishing workflows and supports influencer and paid campaigns. His CV records direct access to a personal network of more than 50,000 Twitter followers and 1,000,000 Facebook fans, providing potential reach for suitable campaigns without presenting that network as a guaranteed result.
Growth director and digital PR placements
As a GROWTH DIRECTOR, Alex helps connect marketing activity to expansion. He can support new-market planning, product and service portfolio growth, team standards, campaign direction and commercial prioritisation. His work with TuneMyWebsite since 2015 includes meeting business owners, defining goals, researching markets and competitors, then turning findings into integrated plans covering websites, SEO content, social funnels, paid campaigns and performance dashboards.
Alex is also a sponsored content creator and digital PR placements supplier with access to more than 10,000 placements. Placement choices should be matched to relevance, editorial quality, audience fit and a responsible off-page SEO plan. Available placement pages include:
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How Alex Costin can help
Alex can help a business understand its market, clarify its message, rebuild or improve its website, increase organic visibility, manage paid campaigns and create content that supports real commercial priorities. His combined development and marketing background is particularly useful when technical problems, search performance and customer experience need to be addressed together.
He can also support multilingual activity, reporting, social media planning, email marketing, automation, creative production and conversion rate optimisation. His experience spans commercial organisations, public initiatives and international markets, while his CV highlights collaboration, team coordination, training, quality assurance and problem-solving.
Whether the immediate requirement is migration planning, a technical SEO review, a content programme, paid-search optimisation, digital PR or a broader growth plan, Alex brings the disciplines together in one practical workflow. The aim is to create a faster, clearer and more effective digital presence that teams can understand, maintain and improve over time.
Start with a practical consultation
Discuss your website, search visibility, content, paid media, design or growth priorities with Alex and identify the most useful next step.